From 40 to 410 qualified site-visit leads a month
- Meta Ads
- Landing Pages
- CRM Automation
- 01
Problem
A premium residential project in Dwarka Expressway was spending heavily on portals but getting low-quality, shared leads with a cost per site visit above ₹9,000.
- 02
Strategy
Shift budget to owned channels: a dedicated landing page, Meta lead campaigns with qualifying questions, and instant WhatsApp follow-up synced to a CRM.
- 03
Execution
- Built a fast, mobile-first landing page with floor plans, pricing ranges and a site-visit booking form
- Launched Meta campaigns across 3 audiences with 12 creative variations
- Automated WhatsApp confirmation and reminders for every booked site visit
- Weekly creative refresh and budget reallocation to the top-performing ad sets
04Results
- monthly qualified leads10x
- cost per site visit-64%
- units sold in 4 months38